As we begin to grow our little fledgling company, we’ve had to make some decisions about how to spend our money to continue to get the word out about Bound. We’ve done a few little marketing experiments on the web, but nothing has felt right yet. That’s why I’m incredibly excited about our next experiment – sponsoring the Weapons of Mass Creation Fest.
WMCFest is a homegrown design and music conference in its third year. We’re a homegrown startup with an emphasis in design in everything we do. WMC is reasonably priced for normal people to attend (unlike a lot of big-name conferences), and Kickstarted. We’re reasonably priced and bootstrapped through the power of 298 backers on Kickstarter. It’s a natural match.
A few weeks ago I approached Jeff Finley, organizer and founder of WMC, with the offer to become a sponsor. As a scrappy startup, we don’t have a ton of money to throw around to get our name on a bigtime conference. But what we do have is the ability to make a very customized product that we hope will be very useful for the WMC-ers. Jeff loved the idea and we worked with the WMC crew to produce what I think is the most beautiful memo that we’ve created to date, and what will certainly be a Creative Weapon for the Cleveland-bound masses.
If you want to get one, you’ll have to get to Cleveland for WMC Fest on June 8. Lucky for you, we’ve got 2 extra tickets to WMC (and a pair of WMC Memos) that we want to give away. Here’s how to get your mitts on a pair of WMC tickets:
- Leave a comment on this post telling us what your favorite “weapon of creation” is.
- Post a tweet telling us what your favorite “weapon of creation” is. Make sure to use #boundforWMC so we can find it.
- Or do both to double your chances.
If you’re going to WMC, come say hi. I’ll be around.